The Booker Blog
Practical advice for sole traders who'd rather be with clients than doing admin.
Subscribe via RSSTurning Happy Clients into Reviews That Bring Referrals
Word of mouth is how most sole traders grow. Booker now asks each client for a quick rating after their session, lets you approve every request before it sends, and shows the best ones on your booking page — free on every plan.
Read moreInvoicing Clients and Companies from Booker
Send professional invoices directly from appointments, bill EAP providers or company payers, add VAT, and get paid by card or bank transfer — all from within Booker.
Read moreNew UK Data Protection Rules from 19 June 2026: What Sole Traders Need to Know
The Data (Use and Access) Act 2025 gives clients a new right to complain directly to you about how you handle their data — with no exemption for small businesses. Here's what it means and how to be ready.
Read moreHow to Get Found on Google as an Independent Professional
A one-page website built the right way is the cheapest growth channel you have. Here's how to get a landing page that ranks, converts, and tells you what's working.
Read moreHow to Reduce No-Shows as a Therapist
No-shows cost therapists time and income. Here are practical strategies to reduce missed appointments — from automated reminders to cancellation policies.
Read moreOnline Booking vs Phone Booking: Why Clients Prefer Self-Service
Most clients prefer to book appointments online rather than call. Here's why self-service booking wins — and what it means for your practice.
Read moreHow to Set Up a Cancellation Policy That Actually Works
A good cancellation policy protects your income without alienating clients. Here's how to create one that's fair, clear, and enforceable.
Read moreWhy Sole Traders Need a Booking System (Even If You Think You Don't)
Spreadsheets and text messages work until they don't. Here's why a proper booking system pays for itself — even if you only have a handful of clients.
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